Liked Everything on Social Media Is for Sale by Taylor Lorenz (The Atlantic)

Monetizing an audience on social media is not a particularly new idea. What sets these fledgling artists and producers apart is the extent to which they sell every feature on every app: likes, comments, reposts, retweets, faves, Story shares, native Instagram posts, Snapchat shout-outs, all offered on a sliding scale based on how much youโ€™re willing to pay to keep them up. Any social-media interaction is for sale, as long as someone is willing to pay.