I would like to go on the record here officially stating that Facebook's ad archive is a steaming hot pile of mess designed to look like transparency while actually making results difficult to analyse and synthesize.
One response on “ Bill Fitzgerald on Facebook’s Transparency”
Ben Thompson unpacks the world of data and shadow profiles derived by platforms, such as Google and Facebook. He discusses some of the issues with this:
Establishing clear requirements that users be able to view not only the data they uploaded but their entire processed profile — the output of the data factory — would be far less burdensome to new and smaller companies that seek to challenge these behemoths. Data export controls could be built in from the start, even as they are free to build factories as complex as the big companies they are challenging — or, as a potential selling point, show off that they don’t have a factory at all. This is much easier than trying to abide by rules that apply to every user — whether they want the protection or not — and which were designed with Facebook and Google in mind, not an understaffed startup.
Bill Fitzgerald on Facebook’s Transparency
Ben Thompson unpacks the world of data and shadow profiles derived by platforms, such as Google and Facebook. He discusses some of the issues with this:
This is interesting to read in light of the Facebook’s release of a tool to view data collected.