πŸ“‘ The IKEA Effect

https://www.youtube.com/watch?v=knO2-TzGGUw
In this creativity tip, Amy Burvall talks about the idea of doing enough to feel that you have played a part in the process. This is called the ‘IKEA Effect’s, after the company that has made its name supporting people in the construction of flatpacked creations.

The IKEA effect is a cognitive bias in which consumers place a disproportionately high value on products they partially created.source

For me, this is what makes the #IndieWeb (and DoOO) special. It provides the tools and techniques to make and manage your own creations on the web, without starting from scratch.

3 responses on “πŸ“‘ The IKEA Effect”

Reposts

  • ο½ο½ο½™ο½‚ο½•ο½’ο½–ο½ο½Œο½Œ

Mentions

  • Verena Roberts

Leave a Reply

Your email address will not be published. Required fields are marked *