In regards to “hits’ and ‘likes’, you might enjoy reading this post from danah boyd (although I assume that you have probably stumbled upon it before). She provides a different perspective on data and numbers:
Stats have this terrible way of turning you — or, at least, me — into a zombie. I know that they don’t say anything. I know that huge chunks of my Twitter followers are bots, that I could’ve bought my way to a higher Amazon ranking, that my Medium stats say nothing about the quality of my work, and that I should not treat any number out there as a mechanism for self-evaluation of my worth as a human being.
The only thing that I am unsure about is that by my nature of ‘responding’ I often have someone in mind associated with my writing and reflection, is this though a different sort of ‘audience’?