Social media research is not pop-cultural. It is a mechanism for understanding the very real performativity in platform education.
Naomi Barnes explores the effect of the platform economy on education. She breaks this investigation down into seven considerations: platforms, publics, profiles, produces/prosumers, professional expectations, policy and performativity. In closing, she highlights three points to be taken from all this: platform education is here and there is no pragmatically viable way to avoid it, social media policy makers should be aware of the ebbs and flows of social media platforms and factor that into workload and human resourcing, and policy makers must be aware of the effect of their presence on social media. This touches on the work of Ben Williamson and his book Big Data in Education.