Structurally, a webring has many parallels to the modern-day Twitter quote-tweet chain, a Russian nesting doll of sorts in which you’re encouraged to keep clicking on the tweets being quoted, with no end in sight. Depending on what you’re up to at the time, it’s a novel, entertaining, somewhat curated experience.
Smith discusses the pioneering work of Sage Weil, as well as the association with Bomis, the website that led to the development of Wikipedia.
In some ways, Wikipedia’s success as a concept benefited from the same feedback-loop dynamics that a webring does. It’s a site that rewards clicking, and becomes more valuable the further down the rabbit hole you go. It becomes like a game, almost. That, in its own way, is a dynamic that Wikipedia borrowed from Bomis and other webring-driven networks.
This is a useful piece alongside.